As an Art Director, I had the privilege of working with Switched On, an independent music instrument store, event space, and classroom for learning electronics based in Austin, TX. In this role, I developed their visual identity, which encompassed creating a distinctive logo, designing an engaging website, and crafting impactful advertising campaigns.
My work helped to establish a cohesive and recognizable brand presence that resonated with Switched On's diverse and creative community. Through innovative design and strategic marketing, I contributed to the growth and success of this unique Austin-based institution.
Switched On
The distinctive logo I created captures the essence of Switched On's unique offerings, while the engaging website design ensures a seamless user experience that highlights their diverse services.
My advertising campaigns were crafted to resonate with the creative community in Austin, utilizing bold visuals and strategic messaging to establish a cohesive and recognizable brand presence. Through these efforts, I successfully contributed to the growth and success of Switched On, making it a beloved institution within its niche market.
